Dr. Sania Arif, lecturer, Faculty of Management Sciences, University of Wah, was invited as a guest speaker at Air University Islamabads seminar titled “Sustainable CSR in the Food Industry: Marketing Strategies to Combat Food Waste.”>/strong> Dr. Sania delivered an engaging session emphasizing the need to understand consumer food waste behavior and the vital role of students in promoting responsible consumption. She highlighted how strategic marketing and CSR can effectively address global food waste, aligning efforts with SDG 2 (Zero Hunger), SDG 12 (Responsible Consumption and Production), and SDG 13 (Climate Action).
The seminar served as a platform for raising awareness and inspiring students to contribute to sustainable development. The initiative shows how education can be used as a catalyst for real- world impact.
