Faculty of Management Sciences, University of Wah, organized an insightful Foreign Faculty Lecture on “Common-Good Forms of Firm Sustainability: A Future of Business and Management Research” on 03 January 2026. The session was delivered by Dr. Muhammad Shujahat, Assistant Professor at Essex Business School, University of Essex, United Kingdom, who presented an engaging and thought-provoking discussion on how a common-good perspective is reshaping contemporary debates on firm sustainability, business ethics, and management research. He also highlighted emerging theoretical frameworks and future research directions, underscoring the importance of integrating ethical responsibility, social well-being, and long-term value creation into both business scholarship and professional practice. The lecture was organized by Dr. Kamil Hussain, Assistant Professor, Faculty of Management Sciences. The faculty expressed sincere appreciation to Dr. Shujahat for his valuable scholarly contributions and thanked all participants for their meaningful engagement in the session.